My work at Best Payment Solutions started with establishing a wholistic Brand Identity, which included developing the brand strategy and visual identity.
As a start-up built on the founders’ decades of experience in the industry, it was important to convey expertise, a unique, hands-on approach, and an ability to work seamlessly with our client’s existing brands.
To compliment the brand’s style and create a unique and memorable experience, I built a library of custom graphics, illustrations, and icons that were used throughout the branded materials.
Once the visual identity was established, we began work on the company website. This work included understanding the customer journey to build a meaningful site structure and creating a system of UI elements to ensure design consistency. With the implementation of an updated website, we increased site traffic and improved user engagement.
View Best Payment Solutions’ website to experience this design in action.
bestpayment.solutions
